collateral: nike brazil featuring loro piana cashmere capsule collection

nike brazil cashmere cards wic 0011 72dpi 750px

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when you open the kit, the first card introduces where the cashmere pieces were inspired from and the evolution of knits from 1958 to today.

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the exterior of the kit is perforated, giving the package a nice texture and feel prior to opening.

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specialty papers and processes where used in the production of the collateral.

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the kit contains 13 cards and a media drive with material.

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for the launch of loro piana’s collaboration with┬ánike, ceft and company was commissioned with the creation of visuals along with the design and production of the above launch kits. view all work related to his project.