asset creation and photo-shoot for timberland – featuring the yellow boot as timberland’s classic statement focusing on black and gold as the brand iconic color flags the fittest of the fittest of the fittest… a nod to burning spear and a reference to timberland’s working class roots casting and styling is what ceft and company […]
Advertising: Featured
social media: timberland holiday shoot and instagram efforts
“take me for a spin…” here are the latest edits from our social media portion of the holiday shoot for timberland. including casting, production, styling, original music and editing. ceft and company’s engagement with the brand runs deep, from consultations on digital work to production of content and events for the brands marketing needs that […]
ADVERTISING: TIMBERLAND SS CAMPAIGN PHOTOSHOOT – THE ORIGINAL
ceft and company is excited to share some of our latest work created for timberland. timberland’s DNA is rooted in workwear, the great outdoors, all-weather condition gear, and lets not forget the urban love affair with “timbs yellow boots”. there was a desire to carve a specific sector that separated timberland visually from the north […]
advertising: jaguar xk8 campaign
this campaign was concieved under the creative direction of ucef hanjani during his tenure at ogilvy & mather new york. this was one of the first campaigns for jaguar cars to conjure a sense of fashion and lifestyle to the brand. photographed across the united states and mexico, from snow capped mountains to white sand […]
ADVERTISING: TIMBERLAND SS CAMPAIGN PHOTOSHOOT – OUT THERE
ceft and company is excited to share some of our latest work created for timberland. timberland’s DNA is rooted in workwear, the great outdoors, all-weather condition gear, and lets not forget the urban love affair with “timbs yellow boots”. there was a desire to carve a specific sector that separated timberland visually from the north […]
Advertising: “never underdressed” london underground digital advertising
moving pictures: digital advertising screens digital adverting: london tube station and new york subway more mysterious videos from director/photographer karen collins in collaboration with ceft and company. the agency helped on the conception and production of the never underdressed series. view all work related to this project.
film: nike master the elements fall winter “all condition” running collection film
film and still production for nikes ACG – all condition apparel video below produced in NY by ceft and company – press play for video to begin for this winter holiday, nike introduces their latest running gear suitable for all conditions. the apparel […]
ADVERTISING: DONALD PLINER “THE ART OF FUN” S/S CAMPAIGN – RESORT
“the art of fun” made in italy, these beautifully hand-crafted pumps, inspired this image of a bird cage. with its colorful tropics-inspired palette, and shimmering feathers gracing its silhouette, it was only apt to try and possess this little bird-of-paradise in our protective cage. they are a work of art… not to mention rather […]
ADVERTISING: TIMBERLAND SS CAMPAIGN PHOTOSHOOT – GEAR UP
ceft and company is excited to share some of our latest work created for timberland. timberland’s DNA is rooted in workwear, the great outdoors, all-weather condition gear, and lets not forget the urban love affair with “timbs yellow boots”. there was a desire to carve a specific sector that separated timberland visually from the north […]
Advertising: whbm the heart of workwear tv commercial by ellen von unwerth featuring coco rocha
white house black market releases the third episode of the “workkit” series, directed by ellen von unwerth and created by ceft and company. model coco rocha charms us once again in “the heart of workwear”, showing off a new set of moves while dancing the day away between her preoccupied coworkers. the spot bookends the […]
advertising: adore spring / summer advertising featuring model siri tollerod
adore campaign with model siri tollerod print and outdoor advertising campaign for japanese fashion luxury label, adore. ceft and company was engaged in the shoot, post production, mechanical and technical proofing of this luxury advertising campaign. view all work for adore.
Advertising: donald pliner “the art of fun” f/w campaign
“the art of fun” campaign for donald pliner continues with this fall / winter installment of brand visuals for online and advertising. “the art of fun” idea was derived from the brands history and DNA, rooted in bold design-cues and innovative use of materials. the campaign idea and visuals were conceived, produced and created by […]
advertising: adore beauty campaign
the beauty campaign proposal for a current fashion client aimed at expanding the brand’s ready-to-wear fashion line. the campaign focuses on single and double page advertising inserts, using the ready-to-wear collection’s color palettes and design translated into make-up. view all work for adore.
events: LVMH champagne krug: advertising campaign extensions
in addition to the advertising campaign created for champagne krug, ceft and company developed ideas and venues to bring the unprecedented access of the marketing campaign to life. these extensions were aimed at expanding the luxury houses’ market, and allowing an ongoing presence without compromising the brand stature and character. the core idea was to […]
advertising: hennessy cognac campaign 1
“wants a commitment. wants a creme brulee. appropriately complex. hennessy cognac.” “loves oliver. loves oliver. appropriately complex. hennessy cognac.” this campaign was created based on the tagline “appropriately complex” which embodied the complicated processes and layered aromas of eau-de-vies in an aged cognac such as hennessy. the visual advertising campaign revolved around social settings that also embodied complex […]
advertising: Salvatore ferragamo digital display and single page executions
this image of eugenia volodina exiting the maserati qattroporte was based on an image of catherine deneuve. the idea of the women avoiding the camera was used throughout the campaign and in this case worked rather well as the bag became the focus and the culprit. this image has a good story to it… our […]