this ad was art directed by ucef hanjani and shot with model daria werbowy and norwegian photographer solve sundsbo in london. the cosmetic advertisement focuses on the power that the range of color brings to its user; the domino effect. this idea not only showcases the range of colors in lancome’s lipsticks, but also injects […]
Lancome
advertising: lancôme collaboration with 133 lux paris
“133 lux paris” engages ceft and company on a collaboration for the global launch of lancôme cosmetics advertising. this collaboration utilizes ceft and company as a new york based agency, thus allowing a transatlantic point of view on this international beauty and fragrance giant. the print campaigns will be art directed by 133 lux and ceft […]
advertising: lancôme consulting
ceft and company is proud to work with 133 paris for the relaunch of lancôme brand campaign under the direction of of natacha dzikowski. view all work for lancôme.
advertising: lancôme beyond beauty campaign proposal
campaign proposal for lancôme cosmetics during the revamp of the brand. this was an elegant way to keep the iconic lancôme rose without altering its literal appearance. view all work for lancôme.
advertising: lancôme color fever and collaser proposals
ceft and company collaborated with 133 lux in paris for the creation of the lancolm relaunch campaign at the time of its acquisition. norwegian photographer solve sundsbo was commissioned for the project and numerous campaigns were created by him and produced in uk and france. above are just a few examples of the proposed work […]
advertising: lancôme rose – the heart of beauty proposal
the heart of beauty was one of the early campaign proposal for the relaunch of lancôme, allowing the brand to update its image with out losing its iconic rose imagery. view all work for lancôme.