Retail / E-comm
digital: timberland website template and creative guidelines for revamped e-commerce
ecomm images created by ceft and company for timberland ceft and company was engaged to art direct, create, cast and style, photograph, edit, and deliver a template that would guide the look and feel of the timberland’s future ecommerce website. timberland’s original website (L) and “option 1” with image/context calibration + video embed […]
social media: mackage luxury outerwear social media films
social marketing efforts for mackage – luxury outerwear the mackage water proof broden trench coat in black above and in white with celestial blue lining below a series of short clips showcasing the waterproof rain coat collection and the luxury wool jacket collection above mackage ceyla double-face wool […]
film: timberland FW collection video presentation
video presentation of timberland fall winter collection. a film showcasing timberland’s latest collection with all production including casting, photography, film, and original scored music created by ceft and company new york and its partners.
logo/identity: moda operandi identity
original logo and identity design for moda operandi upon its launch moda operandi is an online luxury retail destination that allows you to pre-order looks from top labels such as missoni, ungaro, preen, marc jacobs, narciso rodriguez, and the like, before they become available in stores. […]
FILM: bruno magli’s premier fashion film “603” filmed at the st regis hotel debuts at the 69th venice biennale
the film shot at the st. regis hotel in new york, premiered on the occasion of the 69th venice international film festival, where bruno magli presented the film made in collaboration with the american photographer karen collins. the short film, performed at the red carpet lounge in front of the palazzo del casino, and introduced […]
digital: scent for good e-commerce website
“scent for good” website branding, packaging design, content creation, web design, UI UX, and programing of the “scent for good” e-commerce website by ceft and company new york. “scent for good” launched its brand during the pandemic; with its flagship scented hand sanitizer and scented face mask spray. but its audience is vast. “scent […]
digital: double eleven sustainable wear now available at mr. porter
digital work for “double eleven” sustainable wear double eleven’s founder, nathan bogle is a familiar face in and well-acquainted with the fashion industry. he boasts a decades long career as a designer and one of the original co-founders of rag & bone. with his double eleven venture, the english native is utilizing his extensive knowledge […]
events: net-a-porter anniversary event with social media component new york
ceft and company was commissioned to design and build the event for net-a-porters beauty division. the agency came up with the line “turning the world of beauty on its head” and from there created a photo opp section at the event space for the guest to share on their channels […]
social media: katla fashion garment hang tag doubles as social media marketing tool
katla is a sustainable and fully traceable fashion brand routed in iceland and manufactured in the united states. the brand uses strictly organic cotton, farmed seaweed, and other mindful materials. ceft and company was tasked with the design of katlas branding. in that process the agency came up with the idea of […]
digital: kastel e-commerce website design and development
the kastel e-commerce website designed and developed by ceft and company. the landing page consists of six visual categories to help navigate the site. (mouse-over reveals text for each category) they consist of : 1- featured product link, 2- the kastel story link, 3- breathable technology (icon) and products link, […]
Advertising: whbm the heart of workwear tv commercial by ellen von unwerth featuring coco rocha
white house black market releases the third episode of the “workkit” series, directed by ellen von unwerth and created by ceft and company. model coco rocha charms us once again in “the heart of workwear”, showing off a new set of moves while dancing the day away between her preoccupied coworkers. the spot bookends the […]
advertising: adore spring / summer advertising featuring model siri tollerod
adore campaign with model siri tollerod print and outdoor advertising campaign for japanese fashion luxury label, adore. ceft and company was engaged in the shoot, post production, mechanical and technical proofing of this luxury advertising campaign. view all work for adore.
print: nike master the elements fall winter “all condition” running collection print campaign
master the elements: the nike running collection FW – above: women’s shield flash max jacket. still frame from nike’s “master the elements” film created and produced by ceft and company new york. men’s shield max jacket. women’s flash tight. women’s rain runner jacket. women’s rain runner jacket / women’s shield tight / women’s free […]
Advertising: donald pliner “the art of fun” s/s campaign
these are the images from the spring/summer donald pliner footwear print / outdoor campaign. all images were conceived, produced and created by ceft and company. throughout the brands history, pliner products have always been artful and playful via their utilization of special materials and unique accessories. researching deep into the brand’s personality inspired this theme, “the […]
Digital: e-com vip access catalog for white house black market
the DNA of direct-mail: an alternative proposal for WHBM’s catalog mailers as envisioned by ceft and company new york. this was intended to change the way direct-mail results works, saving the company hundreds of thousands of dollars, and making the process easier for the fashion consumer. $370 million is spent annually in the US on […]
collateral: gap inc fashion consulting with stylist marie-amélie sauvé
ceft and company collaborated with french vogue fashion editor marie-amélie sauvé on a fashion consulting project for gap inc. the project entailed sourcing reference visuals to aid and inspire gap’s design team on the their fall collection which resulted in the line of colorful stripes taken from 70’s supplied references as well as a range […]
digital: moda operandi original e-com website
original launch and membership request for moda operandi fashion luxury ecommerce website. “access the runway” moda operandi visual language, photographed by hedi slimane, depicting access to the behind the scenes of the fashion world. ceft and company was commissioned to create the […]
see archive: retail / e-comm