
branding and naming by ceft and company new york for the deverde group

essmay new york is a fashion brand rooted
in the love for travel
and a passion for details

the agency presented over a 100 brand names with recommendation on 10 specific ones, which were then placed into legal search and clearance. they were narrowed down to three top favorite names… and essmay was the final name selected.

to see more naming projects click here, or you can view more work related to this project.