“…the book is the work of new york-based creative agency ceft and company and was photographed by max farago and for me, is one of the more impressive bits of printed paraphernalia to have come out of all things olympics-related that have started flooding into my snail mail cubby hole…
nike book for athletes
press: nike london 2012 olympics etiquette book featured on the luxury hub
ceft and company, a creative agency collaborated with nike recently to launch a hardbound book which is inspired by the 1950’s etiquette book. the models hannah holman and yuri pleskun are featured and their color photographs are captured by max farago with the help of creative director ucef hanjani…