ceft and company was engaged with revlon in the creation of fragrance names for charlie perfumes. a series of names were created and put forth, after rounds of approval, the names where put through legal and TM search to insure clearances for global usage. the agency was also responsible for the product and packaging […]
Beauty / Fragrances: Archive
advertising: lancôme consulting
ceft and company is proud to work with 133 paris for the relaunch of lancôme brand campaign under the direction of of natacha dzikowski. view all work for lancôme.
advertising: lancôme beyond beauty campaign proposal
campaign proposal for lancôme cosmetics during the revamp of the brand. this was an elegant way to keep the iconic lancôme rose without altering its literal appearance. view all work for lancôme.
product/package design: oscar de la renta body fragrance design proposal
not unlike ralph lauren, oscar de la renta had a huge opportunity to go into the consumer market with a chic yet accessible body fragrance. polo did so very successfully, opening the doors for similar brands to enter into this broad market. ceft and company designed the packs using available and existing market components.
advertising: kim kardashian x fusion beauty’s illumifill & lipfusion campaign
kim at the launch of fusian illumifill. photographed at milk studios in los angeles with photographer fredrik reshew, the advertising campaign for fusion’s illumifill & lipfusion featured socialite kim kardashian. noticeably, without her now husband kanye west. view all work for beauty / fragrance.
advertising: SKNY for KOSÉ Japan
print advertising for haircare products designed by celebrity hair stylist stephen knoll for kose corp. of japan. the print advertising campaign was photographed in new york along with the television commercial produced by the agency for the japanese market. view all work for beauty / fragrances.
advertising: adore intimates
content creation: spaceprojekt spacescent 02
this was the travel companion of the original spaceprojekt scent 01 and its mammoth presence. ucef hanjani was at the time the creative consultant on spaceprojekt and recommended fuse to be commissioned to design the original bottle. the travel scent was sold online at spaceprojekt’s online store, as well as in other specialty stores in […]
advertising: adore fashion accessories campaign featuring model reid kastyn
photographed by glen luchford, two models were used and repeated in post to create this series of ads. this created a thread from ad to ad for adore’s debut hosiery line. view all work for adore.
advertising: lancôme color fever and collaser proposals
ceft and company collaborated with 133 lux in paris for the creation of the lancolm relaunch campaign at the time of its acquisition. norwegian photographer solve sundsbo was commissioned for the project and numerous campaigns were created by him and produced in uk and france. above are just a few examples of the proposed work […]
editorial: Hairwear with photographer Mary Rozzi
editorial story hairwear editorial with photographer mary rozzi. art direction by ucef hanjani. view all archived editorial work.
advertising: lancôme rose – the heart of beauty proposal
the heart of beauty was one of the early campaign proposal for the relaunch of lancôme, allowing the brand to update its image with out losing its iconic rose imagery. view all work for lancôme.
Protected: advertising: cacharel
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advertising: bioré nose strip
biore foam moisturizer television commercial produced by KBP under the creative direction of ucef hanjani, co founder and creative director of ceft and company. biore nose strips removes dirt and black heads deep with in your pores. the television spot contrasts the cool and clean-blue breezy setting with the hot and sweaty smoke-filled underground […]
advertising: bioré foam moisturizer
biore foam moisturizer television commercial produced by KBP under the creative direction of ucef hanjani, co founder and creative director of ceft and company. biore foam moisturizer is an extremely light formula with deep hydration that glides on smooth but feels strong. the television spot plays off the strong warrior woman, who in the […]