Content
content: double eleven sustainable wear studio photoshoot
images created for double eleven social channels, online marketing, ecom and seasonal look book. 1 day studio shoot photographed on fuji film by karen collins. view all work related to this project ceft and company worked closely with double eleven’s founder in the production […]
content: Vans and Vans OTW Photoshoot, branding and styling
we recall being told “the right attitude will get you everywhere” hi there… here is some of our latest works for vans… a california streetwear company many of us here, grew up with, and introduced to our kids. what we loved about vans was its inclusiveness and its laid-back attitude… vans heritage […]

social media: timberland holiday shoot and instagram efforts
“take me for a spin…” here are the latest edits from our social media portion of the holiday shoot for timberland. including casting, production, styling, original music and editing. ceft and company’s engagement with the brand runs deep, from consultations on digital work to production of content and events for the brands marketing needs […]

social media: mackage luxury outerwear social media films
social marketing efforts for mackage – luxury outerwear the mackage water proof broden trench coat in black above and in white with celestial blue lining below a series of short clips showcasing the waterproof rain coat collection and the luxury wool jacket collection above mackage ceyla double-face wool […]

film: timberland FW collection video presentation
video presentation of timberland fall winter collection. a film showcasing timberland’s latest collection with all production including casting, photography, film, and original scored music created by ceft and company new york and its partners.

FILM: bruno magli’s premier fashion film “603” filmed at the st regis hotel debuts at the 69th venice biennale
the film shot at the st. regis hotel in new york, premiered on the occasion of the 69th venice international film festival, where bruno magli presented the film made in collaboration with the american photographer karen collins. the short film, performed at the red carpet lounge in front of the palazzo del casino, and introduced […]

social media: timberland instagram ‘brand world’ reboot
timberland is an incredibly iconic U.S. brand with roots in music, street wear, and urban culture not to mention their functional durability which makes them one of the leading footwear brands in the world. ceft and company’s engagement with the brand runs deep, from consultations on digital work to production of content and music for […]

social media: donald pliner’s “the art of fun” instagram takeover
after the completion of our “art of fun” campaign for donald pliner, ceft and company’s involvement expanded into the brand’s social media channels (an area where the brand needed some help). the instagram visual takeover spanned just over four weeks, and provided a perfect opportunity to continue the “art of fun” platform and express the […]

collateral: nike olympics etiquette book
nike uses a special reflective material in their olympic line which is extremely difficult to reproduce in photographs and in print. due to ceft and company’s close working relationship with its partners the team worked extensively prior to the shoot with the photographer, crafting the lighting technique. furthermore tests and discussions were conducted with their […]

Film: “the double” featuring helena christensen for VS magazine
a film about winning and losing, love and lust, and the mysterious contents of a woman’s handbag. ceft and company has collaborated with various photographers and magazines in the past in the creation of editorial content, from numero homme in france, men’s club in japan, big magazine, soma and big report in US, doing bird […]

social media: net-a-porter turning the world of beauty on its head social media campaign and its results
“turning the world of beauty on its head” above: 3 gravity defying posts by @portermagazine @carlossoare and @karencollisnphoto form 100’s of initial posts form the day of the event that resulted in multi-million “earned impressions” on top social channels net-a-porter engaged ceft and company to assist in their anniversary event […]

branding: Timberland Overview Case Study Video
the scope of our collaboration with timberland visionary CMO and bringing a new voice to this historic brand. from advertising, to web and in-store content, to social media, events, digital showrooms, and e-commerce. a case study in success… and this just in… what incredible results… within 26 months of this ongoing […]

Advertising: donald pliner “the art of fun” f/w campaign
“the art of fun” campaign for donald pliner continues with this fall / winter installment of brand visuals for online and advertising. “the art of fun” idea was derived from the brands history and DNA, rooted in bold design-cues and innovative use of materials. the campaign idea and visuals were conceived, produced and created by […]

content: nike SB content creation and photo shoot
the nike content creation and photoshoot was art directed and produced by ceft and company for nike. the agency collaborates with the top talents in NY and worldwide to bring the most relevant material to every brand. view all work related to this project.

collateral: WARDEMENTS deck of cards
designed and produced by ceft and company, the wardements spring / summer collection lookbook was presented as a deck of oversized cards (4″ x 6″). the wardements premier collection received numerous accolades from the fashion press across the globe, from vogue italia to french vogue and vogue.com… the collection will be presented in milan this year […]

digital: krug champagne ambassadors micro website – content and interviews
the interviews with krug ambassadors, including david lynch, jean nouvel, anjelica huston, gradon carter and buzz aldrin, were intended to be shared exclusively on the krug micro website. teasers and clips from the interviews were also used on social media and in teaser ads to direct traffic… here is a quick demo showing […]
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