a short video, shot on super 8 film, using a canon XL-1014 film camera. made in the 90’s by ucef hanjani in california during his first 2 years at art center titled “car wash, a story as old as time” inspired by some of the great works of the 60s that hanjani was studying […]
Archive
film: super 8 short film last train to trancentral – a poor attempt at cinema
a short video, shot on super 8 film, using a canon XL-1014 film camera. made in the 90’s by ucef hanjani in california during his first 2 years at art center titled “a poor attempt at cinema” with many thanks to daniel for editing the original film, denise weaver, shadi shahrokhi, pierre picot […]
digital: nike root website
the private social network website created for the nike root effort specifically, allowed nike staff to communicate and familiarize themselves with one another prior to the event. each member received a private password associated to their name and email. upon sign-in, they were prompted to fill out a questionnaire and then engage with other members […]
events: nike root global corporate event in portland oregon
city of portland: image of place before the event. the set design and event production were handled by ceft and company new york, taking place in portland oregon. the event incorporated the colors developed in the nike root identity project, also created by ceft and company. nike executives flew from all over the world, gathering […]
film: netscape netcenter
television commercial for netscape netcenter produced by KBP under the creative direction of ucef hanjani, co founder and creative director of ceft and company. from stocks to music you can curate your netcenter page to cater to your exact needs, its the world according to you… television commercial for netscape netcenter […]
advertising: bioré nose strip
biore foam moisturizer television commercial produced by KBP under the creative direction of ucef hanjani, co founder and creative director of ceft and company. biore nose strips removes dirt and black heads deep with in your pores. the television spot contrasts the cool and clean-blue breezy setting with the hot and sweaty smoke-filled underground […]
advertising: bioré foam moisturizer
biore foam moisturizer television commercial produced by KBP under the creative direction of ucef hanjani, co founder and creative director of ceft and company. biore foam moisturizer is an extremely light formula with deep hydration that glides on smooth but feels strong. the television spot plays off the strong warrior woman, who in the […]
about the co-founder: Ucef Hanjani 2025
about the co-founder: ucef hanjani is currently the co-founder and creative office of ceft and company new york. hanjani has worked directly with CEO’s and CMO’s of global companies (such as nike, timberland, lululemon, GAP, net-a-porter, moda operandi) to fine-tune brand positioning, create communities, on board collaborators and celebrities, and create fully integrated global campaigns […]
about the co-founder: ucef hanjani
about the co-founder: ucef hanjani is currently the co-founder and CCO of ceft and company new york. hanjani has worked directly with CEO’s and CMO’s of global companies (such as nike, timberland, lululemon, GAP, net-a-porter, moda operandi) to fine-tune brand positioning, create communities, on board collaborators and celebrities, and create fully integrated global campaigns from […]
luxury creative agency new york ceft and company…
gold award for best use of media you can read about us here or view and select a range of services we offer here you can also continue to read and see a few select visuals from our vast array of work for clients such as LVMH, krug, […]
CHOOSE LOVE…
why do we want to stay in touch? well, to comply with GDPR consent requirements, we want to make sure you are still happy for us to send you our updates which are no more than 2-6 newsletters per year. we want you to stay in touch with us so we can keep you updated […]
i’m mad at you…
yes, yes, yes and yes…i bet you didn’t know… we do it all and we do it to perfection… from brief to delivery… ideation, talent acquisition, casting, production, editing, coding, retouching, to delivery… everything you see on our website is very likely produced 100% by our capable team, from handling contracts and scouting to […]
the business of communication…
ceft and company was established in 2003. it was created to fill a gap in the industry and offer what until then was simply unavailable. from its start, the agency focused on communication and not mediums. their projects have spanned many genres such as: strategy & positioning, product & packaging design, television, digital & social […]
ceft and company new york capabilities
capabilities: we offer brand consulting services across all channels. starting with brand identity and packaging to fully integrated 360° campaigns. from a one-man exec level brand advisor / board member, to a larger team delivering a global campaign strategy that spans in-store, ecom, marketing campaigns, brand partnerships, and socials… executing over 1,000’s of images and […]