choreographer jamie king (madonna, michael jackson, prince) created the nike dance routine, to help launch nike rockstar workout. the event took place at DIA art center in new york. location, design and production by: ceft and company new york. view all work related to this project.
ceft and company new york
advertising: Salvatore ferragamo digital display and single page executions
this image of eugenia volodina exiting the maserati qattroporte was based on an image of catherine deneuve. the idea of the women avoiding the camera was used throughout the campaign and in this case worked rather well as the bag became the focus and the culprit. this image has a good story […]
collateral: hennessy cognac mirrored promo postcards
“mirror, mirror, on the wall” these free postcards were placed at various cafes and bars in appropriate displays. the mirror surface on the front of each card reflected the viewer’s face over words such as flirt, spontaneous, rebel and charmer. promo postcards for hennessy cognac – look at the reflective mirror and take your selfie […]
case study: pepsi gatorade g-series pro product launch efforts tally near 120 million impressions in just a few weeks
ceft and company created this influencer event for pepsi’s g-series pro in new york for a select 75 guests; including those from the press elite, bloggers, and the world of professional sports. the agency turned georgio deluca’s (of dean & deluca) penthouse apartment into a pro-athlete’s dream pad, showcasing how for a pro, sports and […]
digital: adore website
ceft and company new york was commissioned to design and develop adore’s website from naming and identity to design, and finally code and launch. view all work for adore.
editorial: numero magazine – the house
editorial story for numero magazine paris. quest art directed by ucef hanjani. view all work for numéro or alternatively view all archived editorial work.
editorial: hairwear with photographer mary rozzi
editorial story hairwear editorial with photographer mary rozzi. art direction by ucef hanjani. view all archived editorial work.
editorial: environments of silence with photographer adam friedberg
editorial story environments of silence editorial with photographer adam friedberg art direction by ucef hanjani. view all archived editorial work.
digital: nonprofit group genyouth foundation’s ios optimized website
genyouth foundation’s aim is to reduce childhood obesity across the united states. led by renowned news anchor alexis glick, the genyouth foundation website and its animated child-friendly content were created by the agency to welcome children, while providing serious and mindful content for the board of education and philanthropists alike. our genyouth character holds his […]
press: ucef hanjani, founder and creative director, ceft and company
“hanjani has been the mastermind behind some of modern history’s best known advertising campaigns, including those produced for jaguar, target, and nike. in 2003, he started his own boutique agency, ceft and company, which has produced campaigns for ferragamo, krug champagne, and fendi, to name a few.” -amy…
Protected: advertising: credit suisse warburg pincus funds
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press: nike be free featured in carne mag
ceft and company engaged with paris-based art photographer denis darzacq and director barnaby roper for the nike be free ad campaign. featured here in carne mag, an independent digital magazine that promotes a very select group of creatives from an array of disciplines. carne mag is global, hailing from both the united states and argentina…
press: bruno magli’s premier fashion film 603 featured in the quiet front
“i’m breaking my own rules here; i don’t accept any form of paid sponsorship or advertising on TQF so supporting another site’s sponsor seems real strange.” “i’m a fan of karen collins, and it’s nice to see her stepping up into short film.” bruno magli’s premier short film, 603 as featured on the quiet front…
press: interview with ucef hanjani for shoot magazine
having worked as a creative director on various accounts, it was quite refreshing to head off and start our own small creative office and work on our first tv shoot the way we always wanted it to be done, but never believed possible. in our first year, we landed our first tv campaign. the project came to us directly from japan…
press: the alternative pick magazine features ceft and company new york
after more than 10 years, ucef hanjani just got tired of the heavy-handed bureaucracy of agency work and sought to build a high-end, luxury-driven creative office that provides a more personal, hands-on approach with clients…
awards: creative director ucef hanjani to judge the 2012 world luxury awards in monaco
the world luxury award honors companies and individuals responsible for creative excellence in luxury communication, awarding outstanding work of advertising, design, and multimedia. held in monte carlo, monaco, it is the only international awards program focused exclusively on the global luxury sector…
press: bruno magli’s premier fashion film 603 featured on smile
bruno magli’s premier short film, 603 as featured on smile. the blog gave the film an entire page dedication, featuring beautiful stills that are pieces to the enigmatic puzzle. directed by karen collins and featuring models heidi mount and matt clunan, the short was a catalyst for bruno magli, introducing their new identity as a brand…
luxury creative agency new york ceft and company…
gold award for best use of media you can read about us here or view and select a range of services we offer here you can also continue to read and see a few select visuals from our vast array of work for clients such as LVMH, krug, […]