“snapshot poetics – memoir of the beat era” by poet and photographer allen ginsberg. william s. burroughs and the beat society. jack kerouac photographed by allen ginsberg. william s. burroughs in his iconic hat and suit. ceft and company’s book design for snapshot poetics and the brilliant work of beat poet allen ginsberg. view all […]
art director ucef hanjani
editorial: headbangers – christian dior
headbanger fashion editorial story with photographer alex freund, featuring; christian dior, chanel, wolford, jil sander, alexander mcqueen, and sonia rykiel. view all work for editorial / art direction.
editorial: hong kong actress maggie cheung photographed at hotel regina in paris
the beautiful actress who eventually married french director olivier assayas and acted in wong kar-wai’s most iconic films such as days of being wild, in the mood for love, and as tears go by was selected by creative director ucef hanjani for a featured cover story in this editorial design project. the actress was interviewed […]
Advertising: Donald Pliner “The Art Of Fun” F/W Campaign Video
donald pliner menswear brand video “the art of fun” F/W video – bts ceft and company new york has brought “the art of fun” to life once again for fall winter. this time, introducing the pliner brands latest designs through a playful video in an artistic gallery setting. inspiration from the unique brands latest designs […]
editorial: house of incest lingerie photoshoot
a few pages from an erotic lingerie editorial story creatively directed by ucef hanjani. the title of the story “house of incest” derives from a slim volume of 72 pages written by anaïs nin and originally published in 1936. unlike her other novels, “house of incest” does not detail the author’s relationships with famous lovers […]
editorial: typical girl – rare interview and exclusive photographs of the young chloë sevigny
excerpts from the article: “chloë sevigny is not your average cover girl. which explains why she is also not the audacious starlet you’d expect from someone coming off four high-profile movies within the last year—a map of the world, julien donkey-boy, boys don’t cry (for which she was nominated for a golden globe) and american […]
tv/films: joe boxer dancer tv commercial
under the art direction of ucef hanjani, this memorable joe boxer commercial for kmart was named one of adweek’s best spots. featuring actor vaughn lowery, the idea was that his happiness and dance moves come from the sheer joy of the joe boxer line being carried at kmart. view all work related to this project.
news: SF AIDS foundation campaign a success
OBIE best of show 4 WADC awards for single ads as well as the campaign the campaign was a success in more than the expected manner. most importantly to us, the communication, targeted at a very difficult and particular audience, worked, driving traffic and forcing the SF aids foundation to accommodate the unexpected requests for assistance on their help-line as well as at their shelters. …this was rewarding for us, knowing how much time everyone had invested on research, on site volunteering as well as, of course, the creation of the work itself. yet more unexpected for us, it also caught the eyes of an audience which we did not target at all… the advertising community,…
content creation: tommy hilfiger online viral campaign
this campaign for tommy hilfiger jeans was the brainchild of creative director ucef hanjani and produced at kbp under his supervision back in 2002, way before viral campaigns had a name or became a category. the campaign at the time was referred to as the “tommy jeans unreleased cuts” and the idea was based on […]
editorial: big magazine
big magazine, is the prestigious art & design and fashion magazine that collaborates with the best creative talent globally. previous issues were designed by creative giants such as, peter saville, marc atlan, david carson, doug lloyd (lloyd and co), swillingham & spalding. big magazine’s big report featured a series of spreads from elite global creatives […]
advertising: target newspaper ads
a series of newspaper ads created, inline with targets witty image, for the new york times, and other like publications. like this… like that… the ad campaigns premise was to do a spoof off of […]
press: netcenter portals in creative review
ucef hanjani enlists big tv, british directors andy delaney and monty whitebloom to create the campaign for netscape and its portal site, netcenter…
editorial: Hairwear with photographer Mary Rozzi
editorial story hairwear editorial with photographer mary rozzi. art direction by ucef hanjani. view all work for editorial / art direction.
editorial: self obsession with photographer olivia beasley
editorial men’s story art directed by ucef hanjani and photographed by olivia beasley. view all work for editorial / art direction.
editorial: interview with iggy pop
interview with music legend, iggy pop photographed by olaf heine and composed under the editorial art direction of ucef hanjani. view all work for editorial / art direction.
editorial: actor / director / musician vincent gallo photographed by terry richardson
cover story and feature interview with actor, director and musician vincent gallo. the story was creatively directed by ucef hanjani, and photographed in los angeles in vincent gallo’s home recording studio by fashion photographer terry richardson. view all work related to this project.
editorial: magazine curation and art direction for soma magazine
ceft and company’s creative director ucef hanjani redesigned and recurated the west coast publication soma, releasing numerous noteworthy issues. eventually,many of these became collectors’ issues, some of which even fetched hundreds of dollars on ebay. featuring cover stories with cult figures of the time such as actor/director vincent gallo, actress chloe sevigny, director wong kar-wai, […]
editorial: one of the last interviews with the notorious and illusive legends of underground music tom waits
the notorious tom waits tom waits: “(my fans are) nerds. pretty much. i’m a nerd. they want to secede from the union. they want their own state. actually, most of the people that i’ve met are really nice people. sincere. they don’t seem to be too intimidated by me. i’m not david bowie. my […]
editorial: director wong kar-wai interview and cover story
interview with one of our favorite hong kong film directors, wong kar-wai. this magazine cover and accompanying editorial story made this issue a collectors edition. the spread includes the beautifully intimate interview with wong kar-wai, complete with visuals from his most important films such as days of being wild, chungking express, and in the mood for […]
editorial: interview with alice cooper
magazine editorial layout for its last page titled “nine perfect minutes” of music interviews. this one featured interview with godfather of goth/rock alice cooper. interview by jean uhelszki. view all work related to this project.
editorial: the suburban dream fashion story
magazine art direction by ucef hanjani in collaboration with photographer greg sorensen. view all work for editorial / art direction.
editorial: the red and the black story
the red and the black, an editorial story, is a play upon laid back luxury. the story is an ode to the use of fashion as social commentary in stendhal’s famous novel, le rouge et le noir. art directed by ucef hanjani in collaboration with photographer karen collins. view all work for karen collins.
editorial: Anti Graffiti with photographer Tony Hamboussi
in the process of ideation for the “street issue” of our magazine, there was discussion around which prominent graffiti artists in new york we should cover. the idea was apt, but rather cliche especially for an issue on such a topic. after long afternoons over coffee and research we settled on the idea of photographing […]
press: joe boxer featured on slate.com
slate.com’s feature article on the joe boxer for kmart commercial featuring dancing vaughn lowery that was art directed by ucef hanjani…