“if you were watching tv yesterday, you may have caught the premiere of my new whbm commercial. quite a few people did, and i was so happy to receive such encouraging feedback!” “yes I did all my own stunts and still have the bruises to prove it!” “white house black market asked me to tap dance for their next tv campaign…
ucef hanjani
press: vogue japan features ceft and company founder’s family
“ceft and company’s creative director ucef hanjani’s photographer wife karen collins and their two beautiful twins featured in japanese vogue in an article focusing on children’s fashion. view all work for karen collins…”
film: nike be free campaign and imagery created by ceft and company
conceived and produced by ceft and company “when concept and imagery connect with a product, it produces advertising genius.” – s.garcia of graphic optimism. “throughout their lives, women are confined within spaces, garments and shoes that restrict the body’s natural movement. nike has created women’s training apparel and footwear that is lightweight and breathable, with […]
mobile app: nike be free ipad/iphone app development
the two iphone and ipad apps were developed for nike by ceft and company to showcase the SS2011 line up and technology in an entertaining, informative and yet emotional manner. in addition, a limited number of ipads were customized and programmed by ceft and company to be shared with key editors around the globe. that […]
print: nike be free realization and production
for the spring/summer efforts on nike apparel, ceft and company engaged veteran french art photographer denis darzacq to create a series of magical and enigmatic images. the idea for the concept sparked from the apparel and the amazing technologies incorporated in the designs. it featured footwear that flexed and bent to simulate the feeling of […]
collateral: nike be free material designed and produced by ceft and company
the art folio consisting of specially ordered paper with rubberized coating and blind embossing with fabric spine and metal aglet, custom eyelet and cord closure. the art folio, unlike a typical booklet would open to reveal twelve 23″ x 16″ limited prints of french art photographer denis darzacq. insert detail of the front folio. the […]
product design: nike limited edition leather suede and rope tote bag designed and manufactured through ceft and company
custom made shoe leather bag for “nike free” laser etched nike logo on the thick base leather two-tone contrast stitching all around custom silk label created for the project custom initials hand painted on each of the bags – corresponding to each fashion editor the challenge was to design and create a seemingly unisex tote […]
press: target, one of the best spots according to adweek
“a man unloads empty tide containers from a compact car and places them at precise intervals on the road. next scene: the car, in racing mode, weaves in and out of the plastic bottle, which represent traffic pylons. graphic: ‘prices so low. you don’t have to hold back’.”
press: krug – unlock your treasures featured on adbrand
“just a great piece of art direction & copy direction. simple but well executed.” the ultimate celebrity campaign is one that is about the work and achievements that made the person a celebrity, not the mere facade or the physical self. this campaign created by ceft and company portrays each one of these amazing people through their work and passions in life…
digital: krug champagne ambassadors micro website – content and interviews
the interviews with krug ambassadors, including david lynch, jean nouvel, anjelica huston, gradon carter and buzz aldrin, were intended to be shared exclusively on the krug micro website. teasers and clips from the interviews were also used on social media and in teaser ads to direct traffic… here is a quick demo showing […]
logo/identity: krug cabinet de curiosites campaign
krug branding and identity for the cabinet de curiosites campaign ceft and company explored fonts, colors and techniques for the identity and logo development of luxury champagne brand krug and its campaign that the agency cast for and photographed and produced. the subsequent krug campaign created […]
press: LVMH awards luxury champagne krug to ceft and company featured on media week
“the LVMH-owned brand has appointed the boutique agency to create a global print advertising campaign, as well as a slew of campaign extensions from content-driven books and publications to cultural experiences in major cities in key markets…
press: LVMH awards elite champagne krug to ceft and company featured on brand republic
LVMH luxury champagne brand krug appoints new york agency ceft and company to create a global advertising campaign, featured on brand republic…
editorial: numéro hommes – men without women
editorial story art directed by ucef hanjani for numero homme paris. view all work for numero or alternatively view all archived editorial work.
film: krug with graydon carter, david lynch, anjelica huston, buzz aldrin and jean nouvel
LVMH krug champagne – a lesson in luxury marketing le cabinet de curiosités short film includes interviews with director david lynch, editor-in-chief graydon carter, actress anjelica huston, astronaut buzz aldrin and pritzker prize winning architect jean nouvel. the film was created as part of the LVMH’s krug champagne communication effort and intended for use […]
product/package design: joto sake entry level single shots
individual sake cups in a shareable duo bottle packaging design. click here to view all work for product / packaging design. ceft and company teamed up with joto sake to create these economical and innovative package designs for their entry level sakes. please view all work related to joto sake or view […]
press: pr week united kingdom on krug champagne
the united kingdom’s prweek covers the awarding of lvmh’s krug champagne to ceft and company and its creative director ucef hanjani…
press: milk x magazine feature ceft and company plus interview with creative director ucef hanjani
“what is ceft and company… it’s a question we are still trying to put an answer to. ceft and company is an oddity of sorts. we are not a design studio or an ad agency. the best possible explanations were given to us by our client at dior, which were, “a dream lab” or “creative lab”…
press: supreme kits featured on models.com
featured in “of the minute” on models.com, ceft and company’s revamping of the supreme models kit was given out to prospective clients. the campaign features an emphasis on a simple “thank you”, in addition to being environmentally conscious. ceft and company collaborated with supreme model management…
press: nike london 2012 olympics etiquette book featured on just luxe
“…nike has created their own book of proper behavior and is giving them exclusively to attending olympic athletes and press…. in collaboration with creative agency ceft and company, nike is taking some inspiration from those days, creating a tongue-in-cheek london olympics etiquette book…
identity/naming: Spaceprojekt
identity and logo design for spaceprojekt. view all work related to this project.
content creation: spaceprojekt spacescent 01
the fragrance launched by brainchild brent haas; the founder of spaceprojekt and a great supporter of various good causes. the fragrance was conceived as the brainchild of brent haas, founder of spaceprojekt and a commited supporter of charitable causes. the launch of spacescent led to a slew of press articles and created a lot of […]
collateral: spaceprojekt
collateral designed for spaceprojekt. view all work related to this project.
collateral: spaceprojekt space sampler studio cds
cd packaging design project by ceft and company for spaceprojekt. a number of audio compilation discs were created by various DJ’s for spaceprojekt and sold exclusively through its website. here are 3 examples of the packaging design by ceft and company that created a consistent look but visually altered through various colors. view all work […]