Healthcare / Wellness
branding: 1906 new highs
logo and identity development for 1906 new highs. view all work related to this project.
Protected: apparel: six senses hotel staff uniform design by ceft x katla
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influencer: lululemon health and wellness everlux influencer social / instore / online
everlux is here everlux is lululemon’s fastest-drying, high-performance fabric designed for intense, sweaty workouts… imagine HIIT, spin, cross training or hyper trophy training. it features a unique dual-knit construction with a soft, brushed exterior and a cool, slick interior. it is highly breathable, four-way stretch, and provides medium-to-high compression for those muscles that need it. […]

Packaging design: 1906 drops e-com packaging swallow – don’t chew
promotional trial packaging + full tins for 1906. these are the micro-dose version created for the e-com site. all packaging design by ceft and company new york plant-based custom tailored experiences for your every mood plant-based pills for brainpower: an optimal blend of mind enhancing plant medicines, caffeine, and cannabis for your most formidable self […]

social media: lululemon health and wellness everlux influencer social / instore / online
on set for lululemon social campaign that included assets for instore and online. lululemon recognized early on that forging connections with fitness instructors, yoga teachers, and community leaders would yield enthusiastic brand ambassadors. those very ambassadors “…who in turn wear lululemon gear, post about it online, and become living […]

packaging design: 1906 love / go chocolate coffee beans
1906 love beans : dark milk chocolate espresso coffee beans – packaging design by ceft and company 1906 love beans are a custom experience created by 1906 using a variety of ingredients to enhance your love life. the chocolate beans contain CBD, cannabis, theobromine, ashwagandha, muira puama, catuaba bark extract, and damiana leaf extract. the […]

packaging design: scent for good wellness and beauty
scent for good, the new FDA-approved healthcare and wellness brand created by the founders of 12.29. ceft and company designed the full product line for scent for good, which includes an FDA-approved sanitizer that extends beyond disinfecting. formulated with the essential oils of sandal wood, bergamot lemon, iris flower, amber resin & tonka bean. the […]
digital: scent for good e-commerce website
“scent for good” website branding, packaging design, content creation, web design, UI UX, and programing of the “scent for good” e-commerce website by ceft and company new york. “scent for good” launched its brand during the pandemic; with its flagship scented hand sanitizer and scented face mask spray. but its audience is vast. “scent […]

interiors: trakkit renderings for healthcare and wellness

beauty / fragrances: “stranger than paradise” 3/3 instagram campaign for salon des alt
ceft and company created this visual campaign consisting of 26 short 5-second clips, intended for digital billboards, instagram channel stories, and highlights. the idea was to draw attention by creating unexpected clips that felt “produced” and worthy of viewing without them being too costly… the end goal was to create show-stopping clips that encourage re-posting […]

packaging design: 1906 everything just better gift box
2 color soft touch with spot gloss UV and embossing plate magnetic closure – clasp the collaboration with 1906 spanned a range of packaging projects including tins, pouches, gift boxes, and bags – as well as display structures, packaging, event designs, and branded gifts items. view all work for 1906.

LOGO/IDENTITY: scent for good wellness and beauty
logo mark and logo type how do you add a friendly face to FDA approved healthcare related line? ceft and company formulated a complete identity for the “scent for good” luxury healthcare product line. color palette primary and secondary type styles application of the brand colors to the logo mark and logo type “care… you […]

LOGO/IDENTITY: UROK change the way we look at mental health awareness
UROK uses music + art to change the way we look at mental health awareness. an inside look into the process of the logo and identity design by ceft and company new york for UROK foundation. UROK founded by marvin scott jarrett (co-founder and former editor of nylon magazine and raygun), is a non for profit […]
editorial: girl on wood – lingerie and accessories editorial shoot for US publication
in this photoshoot for the erotica issue, creative director ucef hanjani selected minimal pieces in order to emphasize luxury in each shot. using skin to amplify the exclusively black accessories and lingerie pieces, the campaign/story was held together by the camera’s static point of view and the reappearing untreated-block of wood. the lingerie campaign features […]

editorial: 37 degrees designer swimwear story
a unique and visionary editorial design and art direction for swimwear. the story features pieces by michael kors, hugo boss, diane von furstenberg, dolce & gabbana and prada sport; put together by creative director ucef hanjani in collaboration with photographer mathias kessler. view all archived editorial work.

product/package design: revlon fragrance design proposal
a simple idea can go a long way; using thread to illustrate forms, the range of packaging for this revlon project came to life as a series of feminine-yet-bold designs. product names were developed by ceft and company to conjure an attitude and sensibility. examples such as “pretty tied up”, “it’s complicated” and “start me […]

logo/identity: genyouth foundation solutions to childhood obesity
genyouth foundation’s aim is to reduce childhood obesity across the united states. led by renowned news anchor alexis glick, the genyouth foundation website and its animated child-friendly content were created by the agency to welcome children, while providing serious and mindful content for the board of education and philanthropists alike. the logo, identity, brand turf, […]

advertising: kim kardashian x fusion beauty’s illumifill & lipfusion campaign
kim at the launch of fusian illumifill. photographed at milk studios in los angeles with photographer fredrik reshew, the advertising campaign for fusion’s illumifill & lipfusion featured socialite kim kardashian. noticeably, without her now husband kanye west. view all work for beauty / fragrance.

content creation: spaceprojekt spacescent 02
this was the travel companion of the original spaceprojekt scent 01 and its mammoth presence. ucef hanjani was at the time the creative consultant on spaceprojekt and recommended fuse to be commissioned to design the original bottle. the travel scent was sold online at spaceprojekt’s online store, as well as in other specialty stores in […]
digital: nonprofit group genyouth foundation’s ios optimized website
genyouth foundation’s aim is to reduce childhood obesity across the united states. led by renowned news anchor alexis glick, the genyouth foundation website and its animated child-friendly content were created by the agency to welcome children, while providing serious and mindful content for the board of education and philanthropists alike. our genyouth character holds his […]
advertising: old navy “always an adventure” campaign proposal
you know that feeling? when ever you go to old navy, there is always that little cool something you find… a pair of thin thermal gloves for just $4.99… or cute pajamas with skull and bones for $28… or that pair of mary jane ballet flats for just $14.99 this campaign aims to show […]
see archive: healthcare / wellness