jawbone is a product from aliph, a technology and wearable products company. aliph’s line of products include the jawbone UP wristbands and portable audio devices, jambox wireless speakers, the jawbone era and icon bluetooth headsets, and noise assassin technology. ceft and company was commissioned by aliph to create a series of visuals for their upmarket […]
product/package design: le labo scented candles for ceft and company
scented as no other candle can be, by fabrice penot of le labo fragrances. featuring a soft matte rubber dipped glass base, used to stabilize the candles. soft-touch packaging labels hand-pressed in pure silver inks that are individually numbered. in collaboration with our good friends at le […]
editorial: anti-portraits editorial the flemish school master paintings
jean paul gaultier’s black wool dress (fitted with red velvet inlay). vivienne westwood’s red label dark grey dress with detachable white cotton collar. ivory silk organza veil. anti-portrait story photographed by karen collins vivienne westwood’s red label purple velvet bolero jacket with stretch cotton corset and matching skirt. erickson beamon’s […]
collateral: legion paper’s designer paper sample book
legion paper is one the largest and most prestigious paper manufacturers in the world with mills in over 16 countries and over 3,000 paper options. the sample kit designed by ceft and company for legion was ‘engineered’ to allow flexibility and customization. a single folded booklet that can be tailored to any potential clients needs. […]
social media: nars cosmetics first social media campaign
fully integrated with facebook, the social media site will auto post entries on facebook. the face-pile module allows users to see like-minded friends who have also joined the experience. social media modules allow users to invite friends to the challenge or upload an entry image with comments. posted comments on the NARS site can be shared […]
print: nike – the architecture of the body in motion
“mathematicians do not deal in objects, but in relations between objects; thus, they are free to replace some objects by others so lone as the relations remain unchanged. content to them is irrelevant; they are interested in form only.” -henri poincare in collaboration with nike, ceft and company helped create the platform, visuals and the […]
Advertising: adore fall / winter featuring model saara sihvonen
the print and digital display airport advertising campaign featuring model saara sihvonen for luxury japanese fashion brand adore. view all work for adore.
product/package design: drakkar noir packaging design
the original package for drakkar noir fragrances by guy laroche. ceft and company’s updated design for drakkar noir via l’oreal’s luxury division. the cap from the original bottle was replaced with an integrated atomizer creating a streamline uni-body form. however the original and iconic drakkar noir bottle remained an asset, and in the process of redesigning this, it […]
collateral: radio dreams film poster design for butimar productions
film promotional poster intended for the international film festival circuit. promotional film poster for radio dreams. butimar productions is a nonprofit art organization dedicated to making world-class documentary/feature films. the organization has received numerous international awards for its work, many of which were selected for screenings at the the san francisco international film festival, rotterdam […]
collateral: supreme models special fashion week ss package design and production
all cards, carefully hand-wrapped in a white soft ribbon, prepare the expectation of the one who discloses it. excerpts from models.com – of the minute: “the new team at supreme was handed, earlier this year an abrupt and challenging task, which was to re-imagine one of the most extremely creative brands in modeling. their response […]
product/package design: moda operandi
ribbon and drawer shoe box magnetic base makes the boxes stackable and stable shopping bags. jewelry or accessory box. jewelry bag. luxury wooden hangers. logo and identity design. (view entire identity work here) logo-marked monogrammed packing tissue. fabric garment bags with monogram and leather zipper accent tabs. boxes and packaging design. press kit and […]
press: jawbone visuals by ceft and company in british GQ
“what’s great about jawbone is that its practicality is more than backed up by its visual appeal; it is designed to look and feel like a piece of jewellry or eyewear. ceft and company’s collaboration with jawbone produced certain visuals like the one above. these visuals were created to be offered exclusively to high-end style magazines that we saw fit to accentuate the beauty and precision of jawbone products…”
collateral: vidflow “music-video app” promotional products
custom made promotional guitar picks for with ‘taylor’… vidflows interim MC & CEO! vidflow does for our favorite music-videos, what spotify has done for music. vidflow is an elegant software developed for web and mobile devices, with additional curated channels by special guest such as DJ’s musicians, but more excitingly by cultural icons such as […]
product/package design: vidflow’s tylor portable speaker
the vidflow ‘tylor speaker’ is a portable mini speaker designed by ceft and company new york for vidflow, a music video streaming app from norway. as an extension of the vidflow music app design language, the speaker will boost the music video experience in a visual way that is consistent with the original desktop, tablet or […]
digital: modular e-commerce website for white house black market
work-kit is a line of fashion work wear created by white house black market. what is unique about the line is that all the pieces work seamlessly together. meaning, you can mix any top from the collection with any bottom and make it look like a set, with corresponding buttons and all… the modern working […]
digital: e-com vip access catalog for white house black market
the DNA of direct-mail: an alternative proposal for WHBM’s catalog mailers as envisioned by ceft and company new york. this was intended to change the way direct-mail results works, saving the company hundreds of thousands of dollars, and making the process easier for the fashion consumer. $370 million is spent annually in the US on […]
branding: ASA north architects identity development and design
identity design and application to company vehicle, letterhead envelope and business card abort mission button randomizer membrane button design the website was designed according to the personality of the company and its willingness and desire to stand apart. you can see it in the link here. view all work for asa north.
collateral: waldorf astoria engages ceft and company in a collateral assignement
ceft and company is commissioned by waldorf astoria to work on branding and collateral for some of their core services. unfortunately, we are not at liberty to show the entire work at this time.
press: the independent features our nars social media campaign
“inspired by the makeup brand’s popular makeover books, makeupyourmind.com – launched may 6 – invites beauty fans to upload their looks in the hopes of winning a trip to new york fashion week and other prizes. in order to participate, aspiring makeup artists need to connect via their facebook accounts in order to share their interpretations of ten different nars looks…”
press: nike spsu features in v magazine
“from the game-changing studio wrap to the sportswear pinnacle collection, the nike women’s spring/summer look book can compete. these sophisticated new silhouettes featured on nike’s superhumans, including US track and field champion allyson felix and US women’s soccer star alex morgan. under the creative direction of ucef hanjani from…”
Digital: nike supernatural women: animated book featuring alex morgan, paola espinosa and allyson felix
animation of ceft and company’s digital book for nike, in collaboration with photography duo, santiago and mauricio sierra. the team’s creation was a visual platform delivering nike’s women’s spring/summer 2013 line. the result is an animated digital booklet where the images magically come to life, creating a unique and stimulating experience in the art of […]
product/package design: richemont – ralph lauren launch luxury watch collection
the ralph lauren watch and jewelry company announces the launch of its first collection of timepieces to be unveiled in january at the salon international de la haute horlogerie (SIHH) watch fair in geneva, switzerland. ceft and company is honored to be one of the only external agencies to work with ralph lauren in such […]
digital: krug champagne community website, an exclusive members-only website for “cabinet de curiosites” campaign
a printed invitation for current krug clientele, as well as select mailing-lists (amex black and the like), requesting members to join-in on this special community site. “welcome to the krug cabinet website” after the launch of the krug advertising campaign created by ceft and company, the agency proposed the idea of an exclusive, […]
advertising: adore beauty campaign
the beauty campaign proposal for a current fashion client aimed at expanding the brand’s ready-to-wear fashion line. the campaign focuses on single and double page advertising inserts, using the ready-to-wear collection’s color palettes and design translated into make-up. view all work for adore.