press kit for the launch of serena williams US and australian open. the press kit was given out during an event that ceft and company designed and produced. the event took place during the US open in an effort to introduce the line, and reveal the technology behind the moisture repelling, highly breathable fabrics engineered […]
Archive
product/package design: oscar de la renta body fragrance design proposal
not unlike ralph lauren, oscar de la renta had a huge opportunity to go into the consumer market with a chic yet accessible body fragrance. polo did so very successfully, opening the doors for similar brands to enter into this broad market. ceft and company designed the packs using available and existing market components.
advertising: kim kardashian x fusion beauty’s illumifill & lipfusion campaign
kim at the launch of fusian illumifill. photographed at milk studios in los angeles with photographer fredrik reshew, the advertising campaign for fusion’s illumifill & lipfusion featured socialite kim kardashian. noticeably, without her now husband kanye west. view all work for beauty / fragrance.
advertising: SKNY for KOSÉ Japan
print advertising for haircare products designed by celebrity hair stylist stephen knoll for kose corp. of japan. the print advertising campaign was photographed in new york along with the television commercial produced by the agency for the japanese market. view all work for beauty / fragrances.
digital: Karen Collins website development
website development and design for fashion photographer karen collins. the original flash website can be viewed here. view all work for karen collins.
logo/identity: karen collins
ceft and company engaged with fashion photographer karen collins in the identity for her website, including the logo, colors, and fonts. view all work for karen collins.
digital: adore website
ceft and company new york was commissioned to design and develop adore’s website from naming and identity to design, and finally code and launch. view all work for adore.
advertising: adore fall / winter campaign with tanya dziahileva
beautiful model tanya dziahileva models the dark and luxurious fall/winter line for the japanese fashion brand adore. view all work related to this project.
collateral: ohio 65 objects for the unsettled
there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas, international hair stylist, founder of space project and ex-creative director of architects and heroes. ohio 65 was haas’ answer to the overcrowded and financially-polluted world of products. back to the basics with […]
advertising: alpha-a spring summer
models: alena from marilyn, kate from ford, and maud from DNA. photographed by lachlan bailey under the creative direction of ucef hanjani for alpha-a at milk studios new york city. view all work for apha-a.
nike environments: space and retail design proposals
proposals and ideations for various nike spaces as envisioned by ceft and company. above the display of the launch event for nike speed, along with proposed hedge labyrinth entry way. view all work related to this project.
logo/identity: adore
ceft and company engaged in the logo design and identity for luxury japanese fashion brand, adore. view all work for adore.
editorial: big magazine
big magazine, is the prestigious art & design and fashion magazine that collaborates with the best creative talent globally. previous issues were designed by creative giants such as, peter saville, marc atlan, david carson, doug lloyd (lloyd and co), swillingham & spalding. big magazine’s big report featured a series of spreads from elite global creatives […]
advertising: adore intimates
advertising: adore fall / winter with model shannan click
adore campaign photographed by our good friend dusan reljin print and outdoor campaign for japanese fashion brand adore’s fall/winter line. featuring american model shannan click view all work for adore.
content creation: spaceprojekt spacescent 02
this was the travel companion of the original spaceprojekt scent 01 and its mammoth presence. ucef hanjani was at the time the creative consultant on spaceprojekt and recommended fuse to be commissioned to design the original bottle. the travel scent was sold online at spaceprojekt’s online store, as well as in other specialty stores in […]
advertising: adore fashion accessories campaign featuring model reid kastyn
photographed by glen luchford, two models were used and repeated in post to create this series of ads. this created a thread from ad to ad for adore’s debut hosiery line. view all work for adore.
advertising: adore japan fall / winter campaign featuring ali michael
print campaign for japanese brand adore’s fall/winter campaign featuring model ali michael, photography by glen luchford, and creative direction by ceft and company. view all work for adore.
collateral: special invitation for nike’s maria sharapova event
sent to an exclusive list of fashion editors, this curious object was intended to be noticed in a pile of invites at vogue and other fashion publications. it is an invite like no other; by way of weight, size, and finish. elegantly handwritten and visibly exclusive, the invitation’s request was to meet tennis starlet maria […]
advertising: lancôme color fever and collaser proposals
ceft and company collaborated with 133 lux in paris for the creation of the lancolm relaunch campaign at the time of its acquisition. norwegian photographer solve sundsbo was commissioned for the project and numerous campaigns were created by him and produced in uk and france. above are just a few examples of the proposed work […]
advertising: adore japan spring / summer featuring model alexandra tomlinson
ceft and company engaged with japanese fashion brand adore for their spring/summer line featuring model alexandra tomlinson photographed by stefan indlekofer + claudia knoepfel as a print and outdoor advertising campaign. view all work for adore.
identity/naming: shootdigital
ceft and company engaged with shoot digital in the identity for their website, including the logo, colors, and fonts.
advertising: ohio 65 newspaper ads
three page consecutive ads intended to run in newspapers and select publications. “cut this, not that” there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas, international hair stylist, founder of space project, and ex-creative director of architects and heroes. ohio 65 […]
digital: interactive map for genyouth foundation website
an interactive map created by ceft and company new york for the genyouth foundation, a non profit organization fighting childhood obesity in the united states. click the button above to view full interactivity. view all work related to this project.




















