editorial men’s story art directed by ucef hanjani and photographed by olivia beasley. view all archived editorial work.
editorial: the hunt – fur fashion story
shot partially in studio and partially at the museum of natural history, this simple editorial story created quite a stir, prompting some to call it not just fashion but “thoughtful fashion”. at the time, debates were heated over the resurgence of fur in the fashion industry;peta on one side and the fashion elite on the […]
editorial: interview with iggy pop
interview with music legend, iggy pop photographed by olaf heine and composed under the editorial art direction of ucef hanjani. view all archived editorial work.
editorial: actor / director / musician vincent gallo photographed by terry richardson
cover story and feature interview with actor, director and musician vincent gallo. the story was creatively directed by ucef hanjani, and photographed in los angeles in vincent gallo’s home recording studio by fashion photographer terry richardson. view all work related to this project or alternatively view all archived editorial work.
editorial: environments of silence with photographer adam friedberg
editorial story environments of silence editorial with photographer adam friedberg art direction by ucef hanjani. view all archived editorial work.
editorial: magazine curation and art direction for soma magazine
ceft and company’s creative director ucef hanjani redesigned and recurated the west coast publication soma, releasing numerous noteworthy issues. eventually,many of these became collectors’ issues, some of which even fetched hundreds of dollars on ebay. featuring cover stories with cult figures of the time such as actor/director vincent gallo, actress chloe sevigny, director wong kar-wai, […]
editorial: one of the last interviews with the notorious and illusive legends of underground music tom waits
the notorious tom waits tom waits: “(my fans are) nerds. pretty much. i’m a nerd. they want to secede from the union. they want their own state. actually, most of the people that i’ve met are really nice people. sincere. they don’t seem to be too intimidated by me. i’m not david bowie. my […]
editorial: director wong kar-wai interview and cover story
interview with one of our favorite hong kong film directors, wong kar-wai. this magazine cover and accompanying editorial story made this issue a collectors edition. the spread includes the beautifully intimate interview with wong kar-wai, complete with visuals from his most important films such as days of being wild, chungking express, and in the mood for […]
editorial: interview with alice cooper
magazine editorial layout for its last page titled “nine perfect minutes” of music interviews. this one featured interview with godfather of goth/rock alice cooper. interview by jean uhelszki. view all work related to this project or alternatively view all archived editorial work.
digital: nonprofit group genyouth foundation’s ios optimized website
genyouth foundation’s aim is to reduce childhood obesity across the united states. led by renowned news anchor alexis glick, the genyouth foundation website and its animated child-friendly content were created by the agency to welcome children, while providing serious and mindful content for the board of education and philanthropists alike. our genyouth character holds his […]
editorial: the suburban dream fashion story
magazine art direction by ucef hanjani in collaboration with photographer greg sorensen. view all archived editorial work.
editorial: the red and the black story
the red and the black, an editorial story, is a play upon laid back luxury. the story is an ode to the use of fashion as social commentary in stendhal’s famous novel, le rouge et le noir. art directed by ucef hanjani in collaboration with photographer karen collins. view all work for karen collins or […]
editorial: Anti Graffiti with photographer tony hamboussi
in the process of ideation for the “street issue” of our magazine, there was discussion around which prominent graffiti artists in new york we should cover. the idea was apt, but rather cliche especially for an issue on such a topic. after long afternoons over coffee and research we settled on the idea of photographing […]
editorial: interview with jean genet
for an art magazine editorial design and selection, the focus was on french writer jean genet. being a prominent and controversial french novelist, playwright, poet, and essayist, genet was certainly a perfect candidate. moreover, he is credited with penning the biography of swiss artist alberto giacometti l’atelier d’alberto giacometti, in addition to numerous films and […]
press: joe boxer featured on slate.com
slate.com’s feature article on the joe boxer for kmart commercial featuring dancing vaughn lowery that was art directed by ucef hanjani…
press: joe boxer for kmart featured in adweek
adweek names kmarts joe boxer advertisement as one of the best spots. under the art direction of ucef hanjani, kmart’s “vaughn” spot was featured in adweek. wearing only underwear, vaughn lowery garnered some serious publicity with his chippendales act. still, his joie de vivre rubs off…
editorial: 5 o’clock hero with photographer russ flatt
rock chic editorial shoot for soma magaizne art direction by ucef hanjani. photographed by russ flatt. view all archived editorial work.
editorial: pieces featuring raf simons and stella mccartney
one of the many editorial features created as an on-going section of soma magazine. the pieces featured important figures in fashion, art, music, and design. the candidates were invited to submit a copy of their right hand for a palm reading to accompany their interviews. the identities of the candidates would be keep secret from […]
editorial: 85 with photographer karen collins
an exploration of music, rhythm and color across 12 pages. mixing art and fashion where the subject matter is not taken literally (what to buy) but emotionally and intellectually (what i want to be). the story is both modern and full of aspiration, but also sustains the essence of art and fashion. editorial story by […]
press: ucef hanjani, founder and creative director, ceft and company
“hanjani has been the mastermind behind some of modern history’s best known advertising campaigns, including those produced for jaguar, target, and nike. in 2003, he started his own boutique agency, ceft and company, which has produced campaigns for ferragamo, krug champagne, and fendi, to name a few.” -amy…
press: seed collateral featured in graphis
“graphis inc. is committed to presenting exceptional work in international design, advertising, illustration & photography. ceft and company new york’s collateral design for seed was featured in the graphis letterhead 7 edition. you can find it on page 43.”…
advertising: lancôme rose – the heart of beauty proposal
the heart of beauty was one of the early campaign proposal for the relaunch of lancôme, allowing the brand to update its image with out losing its iconic rose imagery. view all work for lancôme.
press: nike warrior mask featured in innovative promotions that work
“think about what makes you pick up something and open it. the draw is obscurity and mystery, where you become curious and want to discover what’s inside.” – ucef hanjani, ceft and company…
film: whbm alter ego tv commercial featuring coco rocha vs. coco rocha
model coco rocha dance challenge with herself in this white house black market TV commercial following the success of the first white house black market commercial “a musical odyssey” by ceft and company, the sequel titled “alter ego” surprises the audience with coco’s twin who battles her in the ultimate “dance-off”. the spot directed by […]